
DPLS Schema AI is a production-grade WordPress SEO and structured-data management plugin developed by Dev Pattern Labs. It scans WordPress content, identifies qualifying Schema.org types, generates standards-compliant JSON-LD markup, provides an administrator review and application workflow, injects clean structured data into frontend headers, and maintains schema freshness as content changes over time.
Free, Transparent, and Self-Contained
DPLS Schema AI operates completely autonomously inside your local WordPress installation. It does not require paid third-party AI subscriptions, cloud credits, or external backend services. For developers desiring AI-assisted entity recognition, an optional local connection to a private Ollama instance is supported with explicit administrator consent.
Key Features
- Intelligent Heuristic Classification: Evaluates multi-factor content structure, headings, excerpts, metadata, and post types rather than guessing from titles alone.
- 14+ Supported Schema Types: Native support for Article, BlogPosting, NewsArticle, WebPage, AboutPage, ContactPage, FAQPage, Service, Product, Recipe, HowTo, LocalBusiness, Organization, and BreadcrumbList.
- Evidence-Based Generation: Never invents missing data. Prices, ratings, reviews, authors, and addresses are only included when verifiably present in source content.
- Administrator Review Workflow: Review proposals, customize schema properties, inspect formatted JSON-LD, run validation checks, and apply schema with explicit confirmation.
- Native Post Editor Integration: Integrated control panel inside both the WordPress Block Editor and Classic Editor.
- Automatic Schema Maintenance: Listens for post modifications via
save_postwith intelligent content hashing. Supports SAFE AUTO-UPDATE (updates timestamps and headlines while preserving approved types and custom edits) and REVIEW REQUIRED policies. - Version History & One-Click Rollback: Archives historical schema iterations, allowing instant rollback to previous versions.
- WooCommerce E-Commerce Integration: Reads genuine product attributes (SKU, verified price, stock status, and actual customer reviews) while preventing duplicate schema conflicts with WooCommerce core.
- Page Builder Support: Specialized adapters (including Elementor) parse custom widget trees when standard
post_contentis empty. - Data Management & Portability: Export and import settings or schema records via standard JSON with pre-import validation and overwrite protection.
- Privacy & Non-Destructive Storage: Operates locally without external data transmission. Preserves your settings and schemas on deactivation and uninstall by default unless explicitly configured otherwise.
Supported Schema.org Types
- Article: Standard articles and long-form written pieces.
- BlogPosting: Chronological blog posts and journal updates.
- NewsArticle: Timely journalistic reporting categorized under news feeds.
- WebPage: Standard generic web pages and foundational landing pages.
- AboutPage: Organizational narratives detailing corporate missions and team background.
- ContactPage: Verified contact endpoints, public emails, telephone numbers, and maps.
- FAQPage: Frequently Asked Questions requiring at least two qualifying structured Q&A pairs.
- Service: Professional, technical, or commercial service representations.
- Product: Physical and digital merchandise with verified pricing, SKU, and availability.
- Recipe: Culinary recipes detailing ingredients, cooking times, and nutrition.
- HowTo: Step-by-step instructional guides and procedural tutorials.
- LocalBusiness: Physical storefronts, offices, and geographic business profiles.
- Organization: Verified corporate, NGO, or educational entity identity.
- BreadcrumbList: Hierarchical website navigation trail from homepage to current post.
Search Engine Disclaimer
Structured data markup provides standardized machine-readable context for search engine crawlers. Search engines (including Google, Bing, and Yahoo) evaluate structured data independently; the implementation of valid Schema.org JSON-LD does not guarantee rich result appearance or specific search engine ranking improvements.