LoyaltyX – Loyalty Program, Points and Rewards for WooCommerce

LoyaltyX is a free WooCommerce points and rewards plugin for store owners who want repeat orders instead of one-time buyers.

Customers earn reward points when their orders reach the status you choose, see their balance in My Account, and turn those points into a real WooCommerce coupon they can apply at the cart or checkout. You set the earning rate, the redemption rate, and the wording your shoppers see. No monthly SaaS fee and no developer needed.

A setup wizard walks you through the basic rules on activation, so a working loyalty program is running a minute after install.

Watch LoyaltyX in action

Quick Links

• View Free Demo
• View Pro Demo
• Full Documentation
• Free vs Pro Comparison
• Upgrade to Pro

What the free version does

• Customers earn points on every order, using one global rate you set
• Points convert into a WooCommerce coupon customers apply at cart or checkout
• Floating rewards widget on the storefront, styled with your colors
• Points and Rewards dashboard inside My Account, plus two shortcodes
• Earn points messages on product, shop, cart, checkout, and order pages
• Manual points adjustments for one customer or many at once
• CSV import so you can bring balances over from another loyalty plugin
• Full points log of every earn, redeem, and adjustment
• Points revoked automatically on the order statuses you pick, such as refunded or cancelled
• Compatible with WooCommerce High-Performance Order Storage (HPOS)

How it works

1. Install and activate the plugin
2. Follow the setup wizard to set your earning and redemption rates
3. Match the rewards widget colors to your theme
4. Customers start collecting points on their next order

Shoppers check their balance in My Account or in the floating widget, redeem points for a coupon, and apply it to their order.

Why stores add a points program

A customer who buys once has no particular reason to come back to your store rather than the next search result. A points balance is that reason. It only works if shoppers can see the balance and spend it without asking support how, which is why LoyaltyX puts the balance on the product page, the cart, the checkout, and a widget that follows the customer around the store.

Free version features

Earn points on WooCommerce purchases

Set one global earning rate and the plugin handles the rest.

• Define how many points a customer earns per unit of store currency, for example 10 points per $1
• Choose which WooCommerce order statuses award points, such as processing or completed
• Choose which statuses revoke points, such as refunded or cancelled
• Create a purchase amount earning rule with its own name, description, points value, icon, and priority
• Show or hide each rule from the customer-facing list of ways to earn
• Turn the whole program on or off from one setting while you make changes

Redeem points for discounts at cart and checkout

Redemption creates a genuine WooCommerce coupon, so it behaves like any other coupon in your store and shows up in order records.

• Set the conversion rate, for example 100 points equals $1 off
• Customers choose how many points to convert, so partial redemption works out of the box
• Coupons carry your own label, and you can set an expiry period for them
• Optionally let customers share a reward coupon
• Customers apply the coupon from their dashboard or the rewards widget

Floating rewards widget

A slide-out rewards panel sits on the storefront so the program stays visible without a dedicated page.

• Shows the current balance, the ways to earn, redemption options, and coupons already earned
• Separate heading and message for guests, inviting them to sign up and start earning
• Greeting for logged-in customers, with {user_name} for the customer name
• Rename the launcher button and the Earn, Redeem, and Rewards tabs
• Set the primary, text, background, card, border, and muted colors
• Adjust side and bottom spacing so the launcher clears other floating elements
• Loads its content over Ajax

Points and rewards dashboard in My Account

Logged-in customers get a Points and Rewards tab in My Account with everything in one place.

• Summary cards for total earned, available balance, and redeemed points
• The list of ways to earn points, with your own icons and descriptions
• Redemption options and the coupons the customer already holds
• A paginated points log with dates and reasons
• Icon set, icon size, card colors, and table header colors are all editable

Shortcodes included:
[ddwcpr_points_dashboard] shows the full dashboard on any page
[ddwcpr_available_points_value] shows the current customer’s balance
Both shortcode names can be renamed under Configuration, Shortcodes.

Points messages across the storefront

Every message is optional, editable, and positioned with a WooCommerce hook you pick from a list.

• Product page, including the correct value for the selected variation
• Shop and category product cards
• Cart page, both the points this order will earn and the balance available to redeem
• Checkout page, same pair of messages
• Order received and order view pages
• My Account page
• Shared styling for text color, background, border, font size, padding, margin, and radius

Rename points to fit your brand

Set a singular and plural label once, and the new wording follows through the storefront messages, the dashboard, the widget, and the emails. Stars, Credits, Coins, or anything else.

Customer emails you can edit

Three notifications ship in the free version and each one has its own heading, subject, and message body.

• Points earned
• Points redeemed
• Manual adjustment made by an admin

The reason line inside the earned email is editable per activity type.

Admin management

Everything lives under the LoyaltyX menu in wp-admin.

• Dashboard with program totals across your store
• Users screen listing every customer with their balance, searchable and paginated
• Manual adjustment screen to add or deduct points with a note, for a single customer or a batch of them
• CSV import that maps your columns to users and points, and runs in batches for large files
• Logs screen with a searchable record of every points event

Compatibility and translation

• Declares compatibility with WooCommerce High-Performance Order Storage
• Ships with a .pot file and works with WPML, Polylang, and Loco Translate
• Points messages hook into the standard WooCommerce cart and checkout templates
• Works alongside your existing payment gateways and coupons, since rewards are normal WooCommerce coupons
• Hooks and filters throughout for developers

View the free version demo

LoyaltyX Pro

Pro is for stores that have a points program running and now want more reasons for customers to come back, plus deeper reporting. The Pro version adds:

More ways to earn

• Points for specific products
• Referral program
• Sign-up bonus
• Product review rewards
• Daily login rewards
• Birthday rewards
• Bonus points on reaching a new level

More reward types

• Fixed amount discount rewards
• Percentage discount rewards
• Free shipping rewards
• Free product rewards
• Buy X Get Y rewards
• Product bundle rewards

Rules, limits, and targeting

• Minimum and maximum redeemable points
• Minimum order value and maximum points per order
• Exclude products, categories, and sale items from earning or redemption
• Restrict rules to user roles, days of the week, or a date range
• Cart amount and balance conditions on redemption rules
• Include or exclude taxes, shipping, and coupon discounts in the calculation, plus rounding control

Levels, expiration, and reporting

• Loyalty levels and badges with automatic assignment and progress tracking
• Points expiration with reminder and expiry emails
• Expiring points dashboard with filtering
• Per-customer analytics with earning sources and revenue impact
• CSV export of balances
• Widget position, device visibility, custom launcher icon, logo, and branding removal
• My Account endpoint renaming and sidebar widgets

View the Pro demo
Compare Free and Pro

External services

This plugin connects to two DevDiggers endpoints from the WordPress admin. Neither is used on the storefront and neither sends customer or order data.

DevDiggers plugin directory API

The DevDiggers plugin dashboard screen requests the list of DevDiggers plugins from https://devdiggers.com/wp-json/ddwcs/v1/plugins so it can show which of them are installed on your site. The request sends no site or personal data beyond the plugin’s user agent string, and the response is only a plugin list.

DevDiggers newsletter subscription

If an administrator enters an email address in the newsletter box inside the plugin dashboard and submits it, that email address and your site URL are sent to https://devdiggers.com/ to create a contact in the DevDiggers mailing list. Nothing is sent unless the form is submitted.

Both endpoints are operated by DevDiggers Technologies. See the terms and conditions and the privacy policy.

Source code and build tools

The JavaScript and CSS shipped in this plugin are compiled with webpack and Babel from the uncompiled sources in the src/ directory. The full source, including build configuration, is available at github.com/DevDiggers-Technologies/loyaltyx-for-woocommerce.

To build the assets:

1. npm install
2. npm run build for a production build, or npm run watch while developing