Novera Smart Chat – Floating Chat Button, Click to Chat & Analytics

Novera Smart Chat adds a floating WhatsApp button to every page of your site. Visitors tap it and start a WhatsApp chat with you, with the page they were looking at already written in the message.

Unlike most WhatsApp chat buttons, it also tells you which pages, campaigns and devices bring you WhatsApp conversations, and it can fire your Google Ads, Meta (Facebook) Pixel and GA4 conversion events on every click.

Floating WhatsApp button that looks right on every theme

• Clean round button on phones, pill button with text on desktop
• 4 corner positions, 3 sizes, any brand color
• Styles are isolated from your theme and page builder (Elementor, Divi, Astra, OceanWP, Kadence, GeneratePress, Blocksy and others), so the button keeps its shape
• Show on every page, hide on selected pages, or show only on mobile
• Online / offline tooltip based on your working hours, including overnight hours such as 20:00 – 08:00
• RTL, keyboard and screen reader friendly, respects “reduce motion”

Click to chat with the page link

• Pre-filled WhatsApp message with a {url} placeholder for the current page
• Works on product pages, blog posts, landing pages and archives
• Ad click ids and UTM tags are removed from the link in the message, so it stays short and clean

WhatsApp click analytics

• Clicks per day, per hour, per page and per device
• Traffic source and UTM campaign performance (utm_source, utm_medium, utm_campaign)
• Dashboard widget for administrators
• CSV export for Excel or Google Sheets

Conversion tracking for ads

• Sends a whatsapp_click event to Google Analytics 4 and Google Tag Manager (dataLayer) automatically
• Sends a Meta Pixel Contact event automatically
• Add your own Google Ads conversion snippet or any tracking code, with a test button in the settings

Fast and cache friendly

• About 6 KB of CSS and JavaScript (gzipped), no jQuery on the front end, deferred script
• Works with page caching (LiteSpeed Cache, WP Rocket, W3 Total Cache, Cloudflare): no expiring security tokens, working hours are checked in the visitor’s browser
• Click tracking uses sendBeacon, so clicks are recorded even when WhatsApp opens instantly

Privacy

• All statistics stay in your own WordPress database, nothing is sent to Novera Media
• Visitor IP addresses are never stored, only a one-way hash used to block click flooding
• The plugin sets no cookies
• All data is removed when you delete the plugin

Support

For support or feature requests, use the support forum or write to info@noveramedia.com.

Novera Smart Chat is made by Novera Media.