Pressria – Web to Print Product Designer for WooCommerce

Pressria is a web-to-print product designer for WooCommerce. Your customers
personalize a product directly on your own product page, and you get a
print-ready production file for every order they place.

The work it removes

Selling personalized products usually turns into an email thread. The customer
sends a low-resolution logo, you rebuild it by hand, you send back a proof, they
ask for one more change, and the file still reaches the printer wrong. The
customer never really saw what they were buying.

Pressria moves that work onto the product page. What the customer sees on screen
is what gets produced, and the production file is generated the moment the order
is paid.

How it works

1. Enable a product in the Pressria admin and define its printable area.
2. An Edit Design button appears next to Add to Cart on that product’s page.
3. The customer adds images and text, and previews the result on that product’s
   own mockup.
4. The finished design follows the line item into the cart, through checkout and
   onto the order.
5. When the order is paid, the production file is generated automatically, with
   cut lines applied for die-cut products.

Try the editor before you install

These sample products open the same editor your customers would use. They open in
a new tab, with no account and nothing to install:

• T-shirt
• Phone case
• Canvas shoes
• Acrylic keychain
• Die-cut sticker

More sample products, including a tote bag and a mug, are on the
Pressria demo page.

Features

• Product designer on your existing WooCommerce product pages. No separate
  storefront, no theme rebuild, no page builder required.
• Print-ready output. A production PDF for every completed design, with cut
  lines for die-cut items such as stickers, acrylic goods and keychains.
• Printable area control. You define the print area per product, and the editor
  keeps the artwork inside it.
• Per-product mockups. Each product previews on its own mockup rather than a
  generic template.
• Variable product support. The editor opens with the variation the customer
  selected, and design templates are matched to the option they chose.
• Designs visible everywhere. Thumbnails appear in the cart, at checkout, on
  order pages, in order emails and in the WordPress admin order screen.
• Bulk product sync. Send your existing WooCommerce catalog to Pressria in one
  pass instead of enabling products one at a time.
• Reliable order handoff. Failed transmissions retry in the background through
  Action Scheduler and are recorded as order notes.
• No design software needed, for you or for your customers.

Which products can customers design?

Apparel, phone cases, footwear, keychains, acrylic goods, and die-cut stickers
and sticker sheets.

The list is not fixed. Any WooCommerce product can be enabled once you define
its printable area and its mockup, so the same editor covers whatever your
catalog sells.

Already have artwork in Adobe Illustrator?

Pressria’s free Illustrator plugin uploads .ai and .eps files as editable
templates, in bulk, generating thumbnails and design areas automatically. It is
optional – you can set up every product from the plugin settings screen without
any design software.

Get the Illustrator plugin on Adobe Exchange

Pricing

Pressria charges a monthly plan fee plus usage. Usage is billed only when a
customer completes a personalized design and the print file is produced – not for
every order.

The Free plan has no monthly fee and no setup fee, and includes the first 20
designs free every 30 days. After that, each completed design costs a percentage
of that item’s price, never more than $5.00 per design. The paid plans – Studio,
Scale and Pro – lower both the rate and the per-design minimum, and each comes
with a 14-day free trial. The full rates are in the FAQ below.

Every plan has a usage billing cap that you approve up front, so your usage can
never run past the amount you agreed to. The monthly fee is billed separately
from that cap.

A completed design is counted once, when the print file is produced, not per
printed copy. One design ordered in a quantity of 1,000 is still one charge.

If an order is cancelled, or a line item is fully refunded, the percentage fee is
waived and only the per-design minimum applies, since the print file has already
been produced.

Usage limits and the free allowance reset every 30 days. Use of this plugin
requires a Pressria account, which is created from the plugin settings screen.

External services

This plugin relies on Pressria to provide its web-to-print functionality and
cannot work without it. Requests from your site go to the Pressria API at
pod.pressria.com over HTTPS, and finished design images are loaded by your
visitors’ browsers from cdn.pressria.com.

• Activation and connection: site URL and a randomly generated install token on
  activation, plus shop name, administrator email address, shop logo URL and
  language when you connect, so the shop can be registered.
• Products: product ID, name, status, type, thumbnail URL, categories, permalink
  and, for variable products, the option names and values, sent when a product is
  created, updated, deleted or synced; the product ID alone is checked on a
  product page view. No prices, stock levels or customer data.
• Design editor: site URL, product ID, a timestamp and a signature, sent when a
  customer opens the editor. The editor loads from Pressria in a frame and stores
  the content the customer adds to the design.
• Orders: order ID and number, status, currency, order total, payment date and,
  per line item, the product, quantity, line total and design references, sent
  when an order is paid, cancelled, refunded or restored. Line amounts are used
  to calculate the usage-based fee described under Pricing.

Customer personal data – name, email address, phone number and shipping address –
is never transmitted.

Pressria is a third-party service, independent of WordPress.org. By connecting a
shop and using these features you agree to Pressria’s terms and privacy policy:

• Terms of Service: https://goods.pressria.com/terms/
• Privacy Policy: https://goods.pressria.com/privacy/