Selfnamed: Private Label Cosmetics for WooCommerce
Selfnamed is a Certified B Corp cosmetics manufacturer with ECOCERT COSMOS-certified formulas. This plugin connects your store directly to Selfnamed’s production and fulfillment, so you can sell and dropship skincare, hair care, body care and makeup under your own brand, with automatic order fulfillment, no minimum orders and no inventory.
How it works
- Connect. Install the plugin and link your Selfnamed account.
- Choose. Browse 200+ ready-to-brand formulas and add the ones you want.
- Design. Create your labels, packaging and product mockups in the built-in Design Studio.
- Publish. Products sync to your store automatically, with descriptions, images and pricing.
- Sell. Each order is sent to Selfnamed, fulfilled on demand, and shipped under your brand.
Why sell with Selfnamed
- No minimums, no stock risk. Sell one unit or a thousand. Every order is prepared and shipped only after it’s placed.
- 200+ clean beauty formulas. Skincare, hair care, body care and makeup.
- Your brand on every order. Custom labels and packaging on each product you ship.
- Fast fulfillment from EU and US centers. Shipping to 30+ countries, including the UK, with delivery in as little as 3 days.
- Compliance support. Selfnamed handles CPNP (EU/UK) and FDA registration for its formulas.
- Free Design Studio. Upload your logo or full branding, or pick a ready-made style, and preview professional mockups in minutes.
About Selfnamed
With over 20 years of cosmetics expertise, Selfnamed makes clean beauty entrepreneurship accessible to anyone. You can build a professional beauty brand without a factory, a warehouse or upfront stock.
Full setup guide: Getting started with Selfnamed + WooCommerce
Installation
- In your WordPress admin, go to Plugins > Add New, search for “Selfnamed”, then click Install Now and Activate.
- In your Selfnamed account, open My Stores, select WooCommerce and connect your store. Copy the API key when it appears.
- Back in WordPress, open WooCommerce > Selfnamed > Getting Started, paste the API key and click Save. Your store will now appear in your Selfnamed account.
External services
This plugin uses an external service selfnamed it is needed to handle products sync and orders drop shipping.
The following information is shared with selfnamed when an order containing a selfnamed product is placed:
* Customer address, name and information
* Order products, delivery methods and shipping address
This information is used to perform drop shipping to end-user
The following information is retrieved from selfnamed:
* Product information and Product images
This information is used to create and manage products on the store front