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FeedCraft is a high-performance solution for generating standards-compliant product feeds (XML & JSON) via the WordPress REST API. Designed specifically for Google Merchant Center, marketplaces, and advanced analytics, it bridges the gap between your WooCommerce catalog and global shopping engines.
Key Features:
- โก Performance-First Architecture: Built to handle large catalogs with a configurable memory-limit warning and real-time REST API deliveryโno more broken static files.
- ๐ Advanced Product Mapping: Adds dedicated fields for GTIN (EAN/UPC), MPN, Brand, Color, and Google Product Category.
- ๐ Apparel Ready: Full support for Age Group and Gender, configurable at both the product and individual variation level.
- ๐ Smart Variable Support: Automatically links variations using
item_group_idand inherits parent data where appropriate to save you time. - ๐จ Dynamic Attribute Mapping: Map your existing WooCommerce attributes (like ‘Color’ or ‘Size’) to standard feed fields in seconds.
- ๐ Two Essential Formats:
- XML: Fully optimized for Google Merchant Center and major marketplaces.
- JSON: Perfect for custom integrations, mobile apps, and third-party tools.
- ๐ Intelligent Logic: Automatic generation of full category paths (
product_type) and an optional filter to exclude products missing images.
License
This plugin is licensed under the GPLv3.
Screenshots

The dedicated plugin settings page under WooCommerce.

Custom fields in the WooCommerce Simple product editor.

Age Group & Gender dropdowns in product variations.

Live XML output (Google Merchant Center compliant).
Plugin Details
Active Installs
0Total Downloads
318Version
2.0.2Requires WP
6.2Requires PHP
7.4Tested Up To
6.9.7Added
2026-01-05Last Updated
2026-01-20 10:01am GMTRatings
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